Adam Sellars is one of Australia’s most unique corporate keynote speakers, blending freediving, science, mindfulness and high-performance psychology to teach people how to perform under pressure. Based on the Sunshine Coast and presenting Australia-wide, Adam delivers powerful sessions on mindset, resilience, stress management and peak performance.
When you dive to depths of over 240 feet (70 metres) in the open ocean, you must control your mind before and during your descent and have strategies to overcome any obstacles that arise.
Adam Sellars, Founder and Director of The Pressure Project, is an Australian Freediving representative, highest qualified freedive instructor, one of the deepest divers in the world, and can hold his breath for up to six minutes.
Adam’s signature keynote, Pressure: Lessons From The Deep, teaches the same mindset and resilience principles he uses in extreme environments — principles that apply perfectly to corporate teams, business performance, leadership, and sporting environments.
Adam is also a qualified Teacher of Mindfulness Meditation and Advanced Visualisation. He teaches these skills in competition, business and high-performance environments.
In a safe and engaging environment, Adam shares the techniques freedivers use to control powerful messages from the brain — messages that often immobilise us in daily life.
Whether you are a small business or a large corporation, Adam delivers messages in a powerful, humorous, and deeply relatable way.
He has consulted and presented to:
Insurance Australia Group
Kawasaki
Pease International
Rare ID
Australian Olympic Swimming Team
Western Australian Cricket (Men & Women)
Adam's keynote, "Pressure: Lessons From The Deep", is an interactive and thought-provoking journey designed to inspire attendees to take control of their thoughts, emotions, and reactions. Through engaging stories, science-backed insights, and lessons drawn from extreme freediving, Adam challenges audiences to design their life intentionally — creating focus, resilience, and productivity even in high-pressure environments. This session leaves participants feeling motivated, empowered, and equipped with a fresh perspective on how to navigate challenges in business, sport, and life.
People often say they’re “under pressure,” that a boss or deadline is “putting pressure on them,” yet very few understand what is actually happening in the brain and body in those moments. Pressure feels external, but its impact is deeply internal — and until you understand the mechanics of it, you can’t change the way you respond.
In this keynote, Adam takes audiences inside the experience of pressure, breaking down the internal chain reaction that unfolds when stress takes hold, why instinctive responses can make situations worse, and how the mind can be trained to stay calm, focused, and strategic — even when the environment feels unpredictable or overwhelming.
Freediving provides the perfect lens into this. It is an environment that is raw and wild, placing immense physical pressure on the human body. When you are deep underwater without the ability to breathe, the only thing you can control is your internal state. The techniques Adam uses in these moments reveal what humans are capable of when they understand their mind — and they translate directly to managing everyday pressures in business, leadership, sport, and life.
In this keynote, attendees will learn:
Adam is based on the Sunshine Coast and regularly speaks at events across all Australian cities and states. Adam is also available for international events, bringing his unique perspective on pressure, mindset, and performance to conferences, corporate summits, and teams worldwide.
Organisations choose Adam for conferences, leadership summits, corporate training, professional development, and sporting high-performance programs.
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See what our happy clients have to say.
We used Adam for our National Kawasaki Dealers Conference for our keynote speaker. His presentation was informative, gave us real world strategies to deal with stress and anxiety, yet was also hilarious. We will definitely look to use Adam in the future.
I worked with Adam and The Pressure Project, through one of the most turbulent times in my life. Freediving and the principles that come with diving deep on one breath has set me on a new course, one that will help me live a more present and peaceful life both through my cricketing career and beyond. Highly recommend Adam and his team.
I contracted Adam to work with my swimmers. His input has helped many of my squad not only deal with the pressure that comes with being an elite athlete but also everyday life for young men and women in this stressful world.
Adam Sellars’ course changed my life. The skills and techniques I now use help me achieve my best both in and out of the pool.
