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Why Freediving?

Freediving, unlike any other sport, ignites a primal fear that if not controlled and harnessed can lead to poor outcomes. These self-defeating thoughts can be seen in many areas of our life and are unfortunately part of the human condition. Small incidental pressures pile up and then manifest in the form of stress, which, in turn, can result in sickness, mental illness, and poor outcomes in life.

A Story of Transformation

Over the past five years, The Pressure Project Founder Adam Sellars has been on what could be described as a spiritual journey that has culminated in the colliding of two worlds that have shaped the person he is today.

As an athlete, Adam has always grappled with the pressure that is part and parcel of the sporting experience. But his personal life was not all sunshines and rainbows either. Just like you, he had to constantly struggle with the pressures of everyday life, which at one point even threatened to cripple and derail his life.

The misunderstood sport of freediving has opened his eyes to a new way of living and coping with the pressures and stresses of sporting, work, and everyday life, which he now wishes to share with teams, organisations, and individuals alike.

Today, Adam uses the principles of meditation, the power of breath and breath hold, and the ability to embrace and withstand the powerful messages from the brain which limit us to empower himself and others in his new path of helping people unlock their potential by breaking free of the shackles of pressure.

No More Limits

To date, Adam has worked with countless multi-million dollar businesses within the corporate world across Australia on subjects ranging from trust-based sales to stress relief. His most notable clients include Kawasaki Australia, Insurance Australia Group, and a host of professional sports teams, such as the members of the Australian and New Zealand Olympic and Paralympic swimming teams in addition to various rugby teams.

Adam also excels in many sports at a high level and has recently been selected to represent Australia in the Caribbean world cup of freediving after just two years of competing.

We've Worked With

Our Why

Our mission is to help release you from self-defeating thought patterns so you can unlock your full potential, reach your goals, and live a full and happy life.

Meet Our Team

Adam Sellars
Founder

Over the past 5 years Adam Sellars has been on what could be described as a spiritual journey that has culminated in the colliding of two worlds that have shaped the person he is today. As an athlete Adam has always grappled with the pressure that is part and parcel of the sporting experience and the other is his own battles with the pressures in life which at one point threatened to cripple and derail his life.

The misunderstood sport of Freediving has opened Adam’s eyes to a new way of living and coping with the pressures and stresses of sporting, work, and his personal life, which Adam wishes to share with teams, organisations and individuals alike. The principles of meditation, power of breath and breath hold and the ability to embrace and withstand the powerful messages from the brain which limit us is what Adam has used to empower himself and others in his new path of helping people unlock their potential through releasing the shackles of pressure.

Francisco Gelves-Gomez
Freediver

Growing up in Colombia, Francisco has always had a deep sense of care and passion towards Nature. As an area that is often overlooked and left without a meaningful voice, Francisco has dedicated his life studying human-Nature relationships in the context of biodiversity protection and working towards more meaningful interactions between the two. In 2013, he completed a Master of Environment degree, specializing in conservation, restoration, and landscape management. Today, he is continuing his studies towards a PhD that explores management practices for biodiversity conservation in the Great Barrier Reef Marine Park.

While working in these areas, Francisco has become an avid freediver, embodying the core principles of the discipline. He brings these commitments to the environment into the classroom, teaching people of all different backgrounds, skill levels, and capabilities. His experience teaching at different universities and his continued instructing in freediving allows him to be empathetic to his students needs and to tailor his classes to fit their capabilities and learning styles. As someone who is in love with the ocean and everything it has to offer, Francisco will help you find yourself in the peace and joys of freediving.

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